The G20 Summit provided a pivotal platform for Saudi Arabia to showcase its transformative Vision 2030 goals, with NEOM as a cornerstone project representing the Kingdom's ambitious investment and development goals. We were tasked with enhancing NEOM’s digital presence around the G20 summit, driving traffic to a dedicated microsite, and promoting positive engagement on social media.

Project: G20 Summit, Digital Campaign
End Client: NEOM
Agency: PRM